Monitoring social networks (Social Media Monitoring

It is a blog created by a technology Crockery issues. initia Although the issue in tecnocacharrero is varied, the main topics are related to high availability systems, portals, academic solutions, LBS, Maps ...
Monitoring social networks (Social Media Monitoring & Measurement) is a mechanism that allows a growing popularity to be aware of user activity around one or more topics. Twitter being a microblogging service with a high level of adoption can know in real time what they are thinking.
There are many tools on the market with different levels of sophistication for this type of monitoring, to allow Scan user ome even react to messages that mention particular keyword (eg brand) and can help determine the real impact of social networks product or service from a company and may be an element to help identify quality problems or difficulties

in the attention of users.
It is important to note that the volumes of information in social networks can be huge and therefore it is important to conduct a proper selection of monitoring criteria (eg product names, names of competitors, industry keywords etc. ) ... You have to know focus to attack the most important thing. Some questions you can answer this type of analysis are:
How many daily mentions certain product initia or service has on Twitter. (And how many of these are for retweets)? At what point (time and day of the week) tend to publish more users? What types of events generate more noise (buzz) on Twitter? What types of positive and negative mentions are on the mark?. Which are more eco (ratio tweets / retweets)?. What are users make more mentions of the brand? ... What are the most influential? Under what subjects (hasthags) are talking about the brand?, What are the words above accounts repeatedly and setting a trend (trend)?. For more information or require any advice on this subject please write to:
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